Engagement on your Facebook page is important.
The main feature of Facebook is being able to direct connect with people.
It can also give you provide feedback and let you know why people like your business.
My last post on how to improve Facebook engagement was the practical way to do so. I discuss why researching your previous updates is the best way to see what’s worked and not worked.
If you’ve tried that and are still getting little engagement, you’ll agree that things need to be switched up.
We want your EdgeRank score as high as possible for every status update. To make that happen your updates need shares, likes and comments. That’s how Facebook determines what shows up in peoples news feeds.
Here are a few different things you can use to increase engagement.
You might think they’re silly and have nothing to do with your business and sales. They don’t and that’s the point. You’re reading this because you need to change your posting strategy.
These ideas are about increasing conversation and engagement. When online you should have a networking and conversation mindset. When you network you talk about anything.
I’ll explain the hidden agenda behind these ideas at the end and why focusing on creating conversations will help get the rest of your updates seen.